🔗 Share this article Cowboys Proprietor Jones Fined $250,000 for ‘Accidental’ Obscene Gesture at Fans The NFL has imposed a hefty $250,000 penalty on Dallas Cowboys proprietor Jones for an action he describes as an “unintentional” obscene gesture made toward attendees during a recent contest at MetLife Stadium. Viral video clips appeared to show Jones flashing his middle finger at Jets fans, but Jones insists he was actually giving a thumbs-up to Cowboys fans present at the game as his team secured a decisive win. “That was unfortunate. That was kind of an exchange with Cowboys supporters out in front of us,” Jones explained during a Tuesday interview. “Present was a large group of Cowboys fans—not New York fans, Cowboys fans. The entire stadium was filled with enthusiasm for the Dallas team.” He further emphasized that the gesture was entirely accidental, happening amid the elation following the team’s final touchdown. “I just showed the incorrect digit,” he remarked. “It was inadvertently performed. I’m not kidding. If you want to call it unplanned, you can. However, it got corrected rapidly.” Historical Precedent for Owner Fines This is not the initial instance an NFL owner has been penalized for inappropriate behavior. Previous cases include: Panthers proprietor Tepper was fined $300,000 for throwing a drink at spectators in early 2024. Former Tennessee Titans proprietor Adams was issued a $250,000 fine in 2009 for a comparable obscene gesture. Jones, a figure who is recognized for his media savvy, reportedly has an estimated wealth of around $16bn, so the fine manageable for the billionaire proprietor. Recent Issues and Media Attention The incident comes after a controversial preseason for Jones, who encountered significant backlash from the Cowboys fanbase after the team traded star defensive player Micah Parsons to the Packers. Moreover, Jones was a prominent subject in a streaming series that explored his role in developing the Cowboys into the world’s highest-worth athletic organization, even with its recent title shortcomings. The league’s action to penalize Jones highlights its ongoing effort to uphold proper behavior among all franchise representatives, regardless of their status or wealth.